SUPPORTING THE PR EMPLOYEES OF THE FUTURE
Wednesday 16 February 2005
Postgraduate students studying public relations at Cardiff University have proved their potential as future employees by scoping prizes in an annual competition set by leading corporate communications company, Quadrant. Five students collected monetary prizes for their winning entries into the competition which is based on a real-life scenario.
Michela Chiappa, from Aberdare won first prize for writing a crisis communications strategy in response to a brief set by Quadrant's chief executive, Bill Jenkins.
Russell Barrow and Beth Lewis came second and third respectively, and Philip Bartman and Mike Witts were also in the top five, for their work which forms part of the Postgraduate Diploma in Public and Media Relations at Cardiff University.
Supporting the course since it began in 1994, Cardiff-based Quadrant sets an annual exercise based on a real life situation for the students and offers a total of 300 prize money to be shared between the five best students.
Said Quadrant's chief executive Bill Jenkins: "In 10 years of running the competition, I have never seen such a high standard across the board. These students have demonstrated their ability to develop a PR strategy and will certainly have no problem in finding jobs in the competitive world of PR."