OPPORTUNITY WALES HELPS SAFETY MEDIA TO INCREASE HITS TO WEB SITE BY 400 PER CENT

Safety Media Ltd, a Bodelwyddan-based company specialising in the production of safety training aids is celebrating an increase in trade thanks to eCommerce advice and assistance received via Opportunity Wales. The £21 million eCommerce initiative was launched last April to help businesses in the Objective One areas of Wales benefit from the use of eCommerce.

Based at Kinmel Park, Safety Media Ltd, has been selling its range of safety posters, signs, videos and CD-ROMs that deal with every aspect of safety from fire prevention to food safety over the Internet for the last four years.

Constantly seeking ways of further developing his business though, owner, Bill Roberts, contacted Opportunity Wales after being informed about hearing about it from the WDA and has nothing but praise for the help advice he has received from its advisers.

Bill said: “Within a few days we were contacted by Opportunity Wales implementation partners The ITC Ltd of Rhewl near Ruthin, who carried out a free eCommerce Review. This recommended advice about improvements to our Web site, on-line ordering and other things we hadn’t thought about which, since implementation has resulted in ‘hits’ to the Safety Media Web site increasing by almost 100 per cent. We’ve also seen a a 400 per cent increase in ‘hits’ on our Safety Learning Web site

“We were very impressed with the breadth of knowledge about eCommerce that the advisers had and found them totally unbiased. Their advice and ongoing support is proving invaluable in helping develop our business. I’d recommend that any business that wants to stay ahead of the competition should contact Opportunity Wales.”

Further information about Safety Media Ltd can be found at

www.safetymedia.co.uk and
www.safetylearning.co.uk

Notes to editors

Opportunity Wales is a £21 million initiative, which was set up to help small businesses in Objective One areas of Wales develop eCommerce capability. It was recently recognised by the European Union as an example of best practice in the delivery of eCommerce support to SMEs. Its bi-lingual Web site www.opportunitywales.co.uk or www.cyflecymru.co.uk has a wealth of information about eCommerce and how to benefit from it, as well as details of companies that have already benefited from the initiative. It also provides a facility to access ‘personalised’ content, such as news and events and a regular eMail newsletter covering the latest in eCommerce from around the world. There are hundreds of pages covering all aspects of eCommerce from beginner to expert level. Further information is also available from its dedicated contact centre on 0845 8500 888.